final chapter 3 4
Terms
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- how does oranizational strategy determine info. systems structure
- organizations examine structure, determine compeitive strategy, determine business processes, and determine supporting info systems
- what five forces determine industry structure
- compeition from venordso of substitues, from new competitors, existing rivals, bargaining power of suppliers, bargaining power of customers
- what is competitive strategy
- cost, differenttion focus, industry wide
- how does competitive strategy determine value chain structure
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value chain: a network of value creating activities,
- primary activities
- relate directly to productionof products/services
- primary activities include
- outbound logistics. operations/manufacturing, inbound logisitics, sales and marketing, customer service
- support activies in value chain are functions that assist primary activies.. examples are
- human resources, accounting, supportive activity, technology
- value chain linkages
- interactions across value activities
- competitive advandance through products
- creat new products, enhance existig products
- competitive advantage through business processes
- lock in customers, lock in suppliers, creates entry barriers, alliances, and reduces costs