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BA 351 Part 3

Terms

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3-part analysis
Portfolio analysis, diversification type, diversification process.
Business Level strategy
Decisions on how to compete in a given industry. Biggest choices are competing with price and special features.
Capabilities Analysis
Focuses on what the firm can do better than competitors.
Corporate Level-Strategy
Strategic decisions concerning number of businesses and all that applies.
Resource Analysis
Focuses on tangible and intangible resources
Strategic Intent
How the firm would like to use its resources and capabilities.

Deck Info

6

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