CMS 306 CH 15
Terms
undefined, object
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- illustrations
- a story or anecdote that provides an idea, issue or problem. ensure audience attention.
- brief illustrations
- provides an example of an issue in one or two sentences
- extended illustrations
- provide an example of an idea two or more sentences.
- hypothetical illustrations
- provide an example of an idea that has not actually happened
- What are the guidelines for using illustrations effectively?
- 1. illustrations should be relevant 2. should represent a trend 3. should be vivid and specific 4. listeners should be able to relate
- Description
- a statement that provides a word picture of something
- Explantation
- a statement that makes clear how something is done of why it exists
- What are different types of analogies?
- Literal or figurative
- Literal Analogy
- comparison between two like things
- Figurative analogy
- comparison between two dissimilar things that share common features.
- Statistics
- numeric data that summarizes examples
- How do you effectively use statistics?
- round off numbers when possible and use visual aids to display numbers
- What are 3 types of opinions?
- Expert testimony, Lay Testimony, literary quotation
- Expert testimony
- someone who is an expert on the subject and offers an opinion. ex. a firefighter giving an opinion about fighting fires
- Lay Testimony
- opinion offered by a non subject giving a firsthand experience
- literary quotation
- opinion from a writer who speaks in a memorable and poetic way